Who Is Billy? Coppola Winery’s Comical Short Film Has Two Wildly Opposing Theories

We hear a lot about "storytelling" in one form or another these days. It's become one of the most overused and hotly debated buzzwords in the business. Now, acclaimed commercial director Rodrigo Saavedra of The Directors Bureau puts storytelling in sharp focus for Francis Coppola's winery in "The Red Stain," a 10-minute brand film that...