Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 7181

How This Agency Made Netflix’s Eerie Booth for Altered Carbon the Breakout Star at CES

$
0
0
Netflix's bizarre campaign at the Consumer Electronics Show for its upcoming sci-fi show Altered Carbon may have seemed like a quick and viral public relations stunt, but the event was actually highly calculated and planned, down to a protest and fake vandalism of its event booth. Psychasec was billed as a radical new technology that...

Viewing all articles
Browse latest Browse all 7181

Trending Articles