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WPP Is the Biggest Winner in Mondelez Global Media Review

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This week, Mondelez concluded a global media review launched in March by adding WPP's GroupM to its agency roster and sending a large bulk of work in the AMEA and MEU regions to Wavemaker and Mindshare. Publicis Groupe's Spark Foundry also retained much of its existing business in Asia, the Middle East and Latin America...

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