Michael Kassan and Jeremy Zimmer on the Convergence of Advertising, Celebrity, Media and Commerce

CANNES, France -- Eighteen months into the marriage, things are good between UTA and MediaLink. Jeremy Zimmer's talent agency acquired Michael Kassan's media consultancy in late 2021, giving each access to the others' clients and opening new lines of business. "We have probably 100 colleagues who are connecting across different brands and opportunities and looking...