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Bomb Pop Celebrates July 4 With AR Snapchat Lens

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To celebrate National Bomb Pop Day on June 29, as well as the July 4 holiday, frozen treat maker Bomb Pop partnered with business agency Gale and actor Gavin Casalegno to launch a merchandise collection and augmented reality Snapchat lens inspired by Bomb Pop's red, white and blue ice pop. The Summer of Bomb Pop...

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