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An Oral Hygiene Brand Made a Superhero Film to Inspire Kids to Brush Their Teeth

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Advertisers borrowing cinematic techniques is nothing new, but the latest brand to do so couldn't be further away from its chosen movie genre. Dental hygiene brand SuperMouth has released the "Rise of SuperMouth," an ode to superhero movies. This 35-minute film uses a hybrid of live-action and animation to tell a Marvel-style action story in...

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