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Can Condom Brand P.S. Score With an Anti-Macho Message? This CMO Thinks So

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Like all of the 70,000 ground troops who'd be part of the Iraq War in 2003, Rob Seo--part of the Marines' 4th Light Armored Reconnaissance Battalion--saw things he'll never forget. But today, two decades on, there's one experience of enduring significance. It's even informed his work as a chief marketing officer. Seo remembers one operation...

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