Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 7803

AI Is Booming in RFPs. Here’s How Publishers Are Winning Business

$
0
0
In less than a year, as generative artificial intelligence has grown from a fringe pursuit to an object of mainstream fascination, marketers have sought to capitalize on the fervor by creating campaigns that align their brands with the topic. As a result, news publishers have seen an uptick in the number of requests for proposals...

Viewing all articles
Browse latest Browse all 7803

Trending Articles