Mondelez Expands MediaVest's Duties
Effective April 1, 2013 MediaVest will handle U.S. media planning and digital buying for Mondelez International's gum and candy brands, the packaged foods giant confirmed on Friday. Those...
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Ad of the Day: Coca-Cola
Meet the Coca-Cola polar bears—or the latest version of them. They're your not-quite-average suburban bear family, wandering across the tundra. This is the brand's new six-minute film about the bears,...
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Taco Bell Agrees to Send Facebook Fan a Custom 'Think Outside the Buns' Speedo
Taco Bell's Twitter feed is notoriously lively. Whoever's manning its Facebook page is a bit of a wiseacre, too, but not in a bad way. When a high-school swimmer from Illinois—a self-described devoted...
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Pros and Cons of 5 Doritos 'Crash the Super Bowl' Finalists
Two dogs, one bear, one blind man, two kids, five men in women's clothing, one blow to the crotch, one screaming goat. Those are the key figures for this year's Crash the Super Bowl, presented by...
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McDonald's 60-Second Meals in Japan Aren't Going So Well
In Japan, McDonald's apparently has a reputation for consistent quality and efficiency. But those traits are clearly in jeopardy, thanks to the burger chain's new pledge there to serve your meal in...
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KFC Apologizes for Serving Chicken Brain and/or Kidney to U.K. Student
KFC food is often described as nasty, but no one will want to double down on this particular menu item. The fast-food chain has apologized to a U.K. student who found what looked like a chicken brain...
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New Title Game Sponsorship Could Cost Up to $35 Million
With just hours to go before No. 1 Notre Dame and No. 2 Alabama clash in the BCS National Championship Game, researchers are already eyeing the inherent value in sponsoring the new NCAA Div. I...
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Budweiser Taps 'Born of Fire' Director for Black Crown Super Bowl Spot
Anheuser-Busch InBev has revealed its first plans for Super Bowl XLVII, reserving one 30-second slot to introduce Budweiser Black Crown, a crowdsourced golden amber lager that hits store shelves Jan....
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Trade Your Homosexuality for a Chick-fil-A Chicken Sandwich!
Here's a decent deal if you're gay, but you still somehow love Chick-fil-A: Renounce your homosexuality, and get a free chicken sandwich! The prank promotion, playing off Chick-fil-A CEO Dan Cathy's...
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Gangnam Style's Psy to Star in Super Bowl Ad for Wonderful Pistachios
It was probably inevitable that Wonderful Pistachios, a brand known for cartoony commercials with broad comedy and D-list celebrities, would eventually end up on the Super Bowl. And indeed, the...
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Ad of the Day: Little Caesars
Barton F. Graf 9000's commercials for Little Caesars have gotten so superbly, satisfyingly stupid, I can actually feel my brain cells bubble and melt like gooey mozzarella as I watch the goofy...
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Humans Celebrate Arrival of McDonald's Chicken Asteroid From Outer Space
Whatever propaganda McDonald's Canada is spewing about the origins of the chain's food, McDonald's U.K. knows the real truth—it's cooked up on another planet and hurled Earthward, where humans embrace...
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How Red Robin Bought Priceless PR for $11.50
It doesn't cost much for a brand to polish its image and generate lots of positive media attention. In fact, $11.50 will get you a ton of it. That's the amount Charles, the manager of a Red Robin...
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Portrait: Cramer-Krasselt
Specs Who From left: Karen Seamen, evp, COO and Chicago GM; Peter Krivkovich, president, CEO; Marshall Ross, evp, CCO; and Wanda McDonald, evp, CFOWhat Integrated marketing and communications...
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Modern Dancers Are 'Human Sushi' in Crazy Seafood Ads
Ad agency Try/Apt put together a series of spots for the Norwegian Seafood Council that show modern dancers frolicking around as pieces of fish in an attempt to make sushi more appealing. That's one...
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Southern Comfort's Comfortable Speedo Guy Is Now Your Personal Weatherman
Southern Comfort's Speedo-wearing, Southern Comfort-drinking beach bum, who we had always assumed was underemployed, actually has quite the important and extensive job—giving weather reports to people...
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Ad of the Day: Coca-Cola
Skinny, happy people drink soda too, says Coca-Cola. The beverage giant is diving face-first into the fray about sugary drinks and health, releasing the two-minute commercial below, patting itself on...
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British Agency Not Sure How Else to Advertise Energy Drink Called Pussy
"The drink's pure. It's your mind that's the problem." That's the tagline employed by British energy drink Pussy in new ads from Beattie McGuinness Bungay. The product is also described as "Cunningly...
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DDB Tribute Ad Honors Visionary McDonald's CEO Fred L. Turner
McDonald's agency DDB Chicago ran this newspaper ad in TheWall Street Journal last week honoring Fred L. Turner, who died Jan. 7 at age 80. Turner joined McDonald's in 1956 and was its CEO from 1974...
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Be a More Colorful Drunk With These Pantone Swatches for Beer
Finally, a gag gift for that insufferable beer snob you know: Pantone swatches for beer. Designed by Alexander Michelbach and Daniel Eugster, each "Beertone" card gives the exact color value of a beer...
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