Trussardi Designed These Fashionable Cans and Bottles for Coca-Cola's 100th...
It's been a full century since Coca-Cola approved the Root Glass Company's contour bottle design that would become the soft drink brand's trademark. So, to pat themselves on the back, Coke is teaming...
View ArticleSouthern Comfort Wants You to Tan Your Giant Belly (and Your Lemonade) This...
The hirsute, rotund free spirit from Southern Comfort's famous "Beach" ad in 2012 may have been harboring a dirty secret—his famous tan might have been at least partly self-inflicted—judging by the...
View ArticleA Mythical Blacksmith and a Real-Estate Dealmaker Pitch Kids on Go-Gurt
Squeezing the last drops of Yoplait's Go-Gurt out of its tube is serious business. That's the takeaway from two new ads for the General Mills brand from longtime agency Saatchi & Saatchi. As in...
View ArticleDid Starbucks Buy (and Close) La Boulange Just to Get Its Recipes?
Starbucks courted San Francisco's upscale La Boulange bakery chain for six months before buying it in 2012, for $100 million in cash. At the time, the acquisition was hailed as a definitive step to...
View ArticleThink You Won't Like Newcastle Brown Ale? Newcastle Thinks You're an Idiot
If you've never had the pleasure of drinking a Newcastle Brown Ale you might well think it's a heavy, bitter beer. You would also be dead wrong, Newcastle says—and the brand isn't afraid to call you...
View ArticleCan McDonald's Turn an Awkward Blind Date Into Something That's Actually Fun?
McDonald's won't just sate your hunger and comfort you when you're down. It will actually save your aborted love life. Or so claims a new U.K. ad from Leo Burnett London. The burger chain plays...
View ArticleAd of the Day: Mcgarrybowen's New Triscuit Ads Will Have Foodies Licking...
Mcgarrybowen Chicago's latest campaign for Triscuit, called "Makers of More," celebrates the brand's roots, and the simplicity of its recipe (wheat, oil and salt), by presenting the stories of five...
View ArticleAd of the Day: Coca-Cola's Minimalist Can Promotes a World Without Labels
Coca-Cola has toyed with its packaging once again, this time to join the global movement for equality and tolerance—by removing its own label off its products to promote a world without labels and...
View ArticleAd of the Day: Taco Bell Takes Back Bacon in This Silly Anti-Craze Campaign
If you needed further evidence that the bacon craze has completely imploded, Taco Bell is making fun of the universal obsession with the stuff to pitch a new product … of which bacon is an integral...
View ArticleTo Introduce Big King in Brazil, Burger King 'Flame-Grills' Big Mac Superfans
How to convince fast-food diners that Burger King's Big King burger is a superior option to the iconic McDonald's Big Mac? Invite Golden Arches superfans to Brazil, feed them the new competition, and...
View ArticlePlucky Jim Perdue Returns to TV, Crying Foul Over Competitors' Claims About...
Jim Perdue—son of Frank, the tough man who made tender chicken—is back pitching Perdue Farms poultry. At a time when most every TV spot features models and celebrities, Perdue might seem a little out...
View ArticleTimeline: How Subway Transformed Itself, With Jared Fogle Front and Center
Subway suspended its relationship with longtime spokesman Jared Fogle yesterday afternoon, after the FBI searched Fogle's home in connection with a child pornography-related investigation. The...
View ArticlePut in an Impossible Position, Subway Is Navigating It as Well as Possible,...
If your well-known spokesman ends up being convicted of a crime, the solution is easy: Fire him, and condemn his actions. But what's a brand to do when its best-known customer is tangled up in a...
View ArticleAd of the Day: Coca-Cola Unveils Crown Jewel of Its 'Crossroads' Series on...
The bond between two teenage boys, one of whom is gay, is sensitively explored in the latest installment of Pereira & O'Dell's "Crossroads" campaign for Coca-Cola in Latin America. Launched this...
View ArticleIf Facebook, Apple and Nike Made Beers, Here's What They Might Look Like
So, the folks over at Printsome, a U.K. T-shirt printing service, were getting hammered one evening (by their own admission, "beers weren't lacking") and somehow the discussion turned to how Facebook...
View ArticleNature Valley Shames Modern Parents for Ruining Their Kids in 3-Minute...
Nature Valley Canada shouts "You kids, get off my lawn!" in a curmudgeonly new ad from Cossette that contrasts the childhood memories of three generations of families. The brand yearns for the good...
View ArticleThis Ice Cream Ad Hacks YouTube to Let You Switch Between Two Characters in Love
Unilever ice cream brand Cornetto is continuing its habit of telling cute long-form love stories, but now it's trying to tell one from both sides at the same time. The video below offers interweaving...
View ArticleMcDonald's the Musical Is Finally Here, and Leslie Grace Is Lovin' It
If you ever wanted to see a musical set in a McDonald's, your ship has come in. McDonald's lead Hispanic agency, Alma in Miami, on Thursday night will roll out "A Little Lovin'," a three-minute...
View ArticleAd of the Day: Get the Skinny on Oreo Thins in This Tech-Inspired Launch Spot
The new Oreo Thins get a formal introduction today with a "Wonderfilled" spot from The Martin Agency that suggests the thinner cookies are a thing of wonder even if they're not quite as filled as...
View ArticleThese Emoji Flashcards From Domino's Will Teach You How to Talk to Your Kids
These days, if you can't understand emojis, life is not worth living. But there is hope, thanks to an "Emoji Literacy" campaign from Domino's and Crispin Porter + Bogusky. As you might recall, CP+B...
View Article