Clik here to view.
How a Brewer Helped This Guy Realize His Dream of Being Punched in the Face...
Can this guy take a punch from a pro boxer? And just as important, wouldn't you like to watch this guy take a punch from a pro boxer? If you would, here's the video for you. Ad agency Mechanica...
View ArticleClik here to view.
Solve These 3 Brutal Math Problems for Pi Day, and Win 3.14 Years of Free...
Real-time marketing around random holidays is usually a snoozefest. But Pizza Hut is going all in for Pi Day, honoring the famed irrational number by running an intriguing contest. It got a well-known...
View ArticleClik here to view.
Honey Nut Cheerios Mascot Goes Missing as Brand Addresses Declining Bee...
In one of the most obvious yet still cool examples of cause marketing, Honey Nut Cheerios in Canada is pledging to help find a solution to unstable bee populations—by launching a whole integrated...
View ArticleClik here to view.
SXSW Attendees Can Paint Their Own Virtual Reality Happy Meal Box
A new virtual reality program McDonald's is debuting at South by Southwest this week has the crowds of tech and agency people immersing themselves into one of the brand's most iconic products: the...
View ArticleClik here to view.
Hennessy Tries to Capture the 7 Flavor Notes of Its X.O. Cognac in Visuals...
DDB Paris debuts its first-ever work with Hennessy, "Odyssey XO," a journey through the different notes of Hennessy X.O. Cognac, directed by Nicolas Winding Refn, who also made the films Drive and...
View ArticleClik here to view.
Ever Heard of Sébastien Artois? Mother London Tells Fun, Secret History of...
It's funny. Yesterday for Hennesy X.O., executive creative director Alexander Kalchev of DDB Paris critiqued the premium spirits sector for its "clichés of success" and "dusty heritage stories." Now,...
View ArticleClik here to view.
Indian Beverage Brand Has Another Truly Frooti Adventure in This Trippy...
Bollywood's King Khan goes ape over Frooti, one of India's top-selling mango-juice drinks, in this ludicrously loopy commercial. The cray-cray starts when Indian megastar Shah Rukh Khan climbs some...
View ArticleClik here to view.
Eat Domino's and Lose Total Control of Your Mouth, Advise Odd New Ads
Eating Domino's pizza renders folks insensibly slack-jawed and incapable of coherent speech in "The Mouth Boggles," a strange and silly U.K. campaign from Iris Worldwide. Ads show people in different...
View ArticleClik here to view.
Billy Dee Williams Is Back as Colt 45's Spokesman, and It Still Works Every Time
You never know when old friends might show up—25 years later. It was one of the most memorable ads of the '80s, for better or worse—Billy Dee Williams, the Star Wars actor, cracking open a can of Colt...
View ArticleClik here to view.
Pepsi Light Creates a Dumbbell Bottle, So You Can Guzzle Soda While You Work Out
UPDATE: AlmapBBDO informs us that these bottles were not manufactured or distributed. They never made it out of the testing phase. Original story below. Pepsi is tapping into its healthier side—sort...
View ArticleClik here to view.
Mountain Dew Tries to Get a Little Classier With the Launch of Its Black...
Let's get refined, sugar! PepsiCo introduces Mtn Dew Black Label, a dark-berry beverage (with herbal bitters, no less), in a campaign from VaynerMedia that revolves around several "Gentlemen of the...
View ArticleClik here to view.
At 90, Godiva Proudly Looks Back as It Charts a Path Forward
BRUSSELS, Belgium—A month before attending to much more tragic business here in the Belgian capital, Didier Reynders arrived as a guest of honor at a luxurious and playful 90th birthday party that...
View ArticleClik here to view.
Ad of the Day: Honey Maid Preaches Acceptance in Even More Polarized America
Honey Maid's "This Is Wholesome" campaign enters its third year today at a cultural crossroads. On the one hand, the Mondelēz brand's message of diversity and inclusivity is right in step with...
View ArticleClik here to view.
W+K Crafts a Pair of Gorgeous Alpine Fairy Tales for Milka Chocolate and...
Once upon a time, Wieden + Kennedy Amsterdam created a fairy-tale campaign for Mondelēz's Milka chocolate brand. Set in the idyllic, magical Alpine hamlet of "Lilaberg," the ads consolidate Milka's...
View ArticleClik here to view.
Sonic Is Making Awesome Square Shakes Designed for Instagram, Sold Through...
Sonic is preparing a delightful on-site campaign for Coachella later this month, where it will sell completely square shakes that were designed for Instagram and will be available for purchase (and...
View ArticleClik here to view.
Pretzels Are Totally Badass in Barton F. Graf's Funny First Ads for Snyder's...
Barton F. Graf's signature absurdist humor arrives fully baked in its first campaign for Snyder's of Hanover pretzels. Broadcast spots and brief social videos introduce the line "Pretzels, Baby,"...
View ArticleClik here to view.
Coca-Cola Just Remastered Its Famous 'Hilltop' Ad From 1971, and It Looks...
Fans of Coca-Cola—and the Mad Men finale—are getting a nice treat today. The soda company just announced that it has remastered and color-corrected its famous 1971 commercial "Hilltop" for 4K...
View ArticleClik here to view.
Domino's Debuts Zero-Click Ordering in Latest Effort to Make Your Life...
Domino's won't stop until its customers are able to simply think about Domino's pizza and suddenly find themselves magically munching on it. The pizza chain isn't quite there yet. But today it's...
View ArticleClik here to view.
Tecate's First National Campaign Taps Into a Growing Market: Bilingual Hispanics
Tecate Light has been doing quite well lately despite only advertising on a regional level. The lager is currently brewed by Mexican Heineken subsidiary Cuauhtémoc Moctezuma, but it has quietly become...
View ArticleClik here to view.
Feeling the Munchies at Night This Month? This Snack Brand Has Got Your Back
Just in time for 4/20 (the unofficial holiday for lightin' a blunt), French biscuit maker Granola is taking on the munchies."Late Night Drama" is an ad for Granola Night Assistance, which will enable...
View Article