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How Adobe Plans to Fulfill Marketing Cloud Promises Using Its Latest Magento Integrations

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Brands are expected to spend up to $43 billion on mar tech this year and as competition between vendors in the space heats up, Adobe has unveiled its latest wares after its $1.7 billion purchase of Magento. The latest announcement comes soon after the revelation of its $4.75 billion purchase of Marketo, with updates to...

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