Elon Musk Defends Tesla Following Latest Self-Driving Accident
Tesla is in the hot seat again after a 28-year-old Utah woman crashed her vehicle into a fire truck last weekend, but shifted the blame to the car's self-driving feature. The woman, who sustained only...
View ArticleLoyalkaspar Calls Itself the Character Actor of Agencies
Agency creatives Beat Baudenbacher and David Herbruck loved working on screenplays on the side--so they decided to combine their understanding of story and experience with branding as a way for other...
View ArticleInfographic: How Video on Demand and Time-Shifting Are Changing Television
With OTT services like Netflix, Hulu and Amazon providing hundreds of TV show options, marketers may be worrying about how to switch up their advertising strategy. But new research from the Video...
View ArticleHerb’s Founder Is Dedicated to Creating a ‘One-Stop Shop’ for All Things...
When Matt Gray finally decided to pursue his dream of getting into the cannabis business, he started by sending emails. Lots of them. Over 2,000. Emails with industry insiders turned into coffees,...
View ArticleABC Toasted Roseanne’s Success at Its Upfront, and Jimmy Kimmel Roasted...
Let's get the most important ABC upfront questions out of the way first. Yes, Jimmy Kimmel was back this year. And yes, he was as funny as buyers needed him to be after a sluggish upfront week so far....
View ArticleMy Secret to Not Aging Out of the Advertising Industry? Adjust Your Perspective
I recently moderated a panel discussion of creative directors from several ad agencies at an industry conference when a difficult but important questions arose: How old is too old for the ad game? No...
View ArticleDavid’s Bridal Names January Digital Its Agency of Record
David's Bridal named January Digital its new digital agency of record following a review launched in October. The New York-based indie shop, describing itself as a data-led, full-funnel agency and...
View ArticleThis May Be the Simplest Ad That’s Ever Saved Lives
Not every life-saving ad campaign has to rely on complicated new technology or emotional pleas for awareness. In this case, all it took was a piece of paper. Grey Group Poland recently brought together...
View ArticleTwitter Is Ready for Ramadan
The Ramadan holiday for Muslims began Tuesday night and will run through Thursday, June 14, and Twitter brought back its popular hashtag-triggered emojis. Twitter's redesigned crescent moon emoji will...
View ArticleHitchcock Muse Tippi Hedren Plays a Majestic Fortune Teller in Gucci’s New Ad...
Tippi Hedren is back! Not that she ever went away since her days as an actress in Hitchcock's Marnie and The Birds, but her most recent work is as the star in Gucci's advertising campaign for its new...
View ArticleThese Agency Creatives Made an A-to-Z Sexual Harassment Guidebook for the...
This week, the ad industry took tentative steps toward addressing sexual harassment within its ranks, as Time's Up Advertising held 14 meetings across the U.S. and Canada. During the Facebook...
View ArticleIt’s Time for Brands to Stop Complaining About Privacy Issues and Take an...
Facebook's ongoing collision with any remaining societal expectations of privacy has lit the world on fire with heated debate. As noted by The New York Times columnist Kevin Roose in his recent column,...
View ArticleFacebook Is Releasing 3 Features to Make Its Stories Easier to Use
Facebook announced three new features that are coming to Facebook Stories, initially launching in India and then going global shortly thereafter. Photos and videos captured via Facebook Camera will...
View ArticleStoli Taps Composer Hans Zimmer to Evoke Boldness With a Sonic-Driven Campaign
Vodka makes everything a little bit louder, and Stoli is capitalizing on that with its new sonic-driven campaign. In collaboration with agency Fred & Farid, Stoli launched a new global advertising...
View ArticleAxe Clarifies Much-Discussed Lyric From Recent Campaign: It Does Not Say...
For the first time in recorded history, something positive (or at least mildly amusing) has emerged from the rancid sewer that is the YouTube comments section. Earlier this year, Axe and its creative...
View ArticleWhy Conan O’Brien Says He’s ‘the Most Excited and Energized’ He’s Ever Been
At the start of her 2018 pitch to advertisers, Turner president of ad sales Donna Speciale promised, "Today will be different; it has to be." And while the upfront did include some return bits--"This...
View ArticleAccenture’s MXM Hires Publicis Groupe Vet as Creative Operations Director
Meredith Xcelerated Marketing (MXM), the New York-based digital agency that was acquired by Accenture Interactive this March, welcomed former Publicis executive Bill Hughes as creative operations...
View ArticleVice Media Will Show How Companies Go Environmentally Friendly in New...
Overture, an organization that brings together companies to advocate for global humanitarian issues, and Vice Media announced a new partnership to create a series of videos spotlighting companies that...
View ArticleGoogle Maps Gets More Social
Navigating the world became a whole lot easier 13 years ago, when Google launched Google Maps. Within two years, Google started to make Google Maps a social experience by allowing users to post reviews...
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