How Mindfulness Practices Can Ground and Balance Leadership in Advertising
To meet the intensifying demands of running global businesses with relentless change, we need to improve the way we grow our leaders from the ground up. Otherwise we risk idling into irrelevance....
View Article4 Key Insights Underpinning the Latest Ad-Tech and Mar-Tech Headlines
As AT&T-backed Xandr prepares its charm offensive on the digital advertising market, Facebook has landed itself in more hot water with another data hack--this time, with a potential fine running...
View ArticlePinterest Users Can Compete to Get a Room With Carson & Thom
New original design series Get a Room With Carson & Thom debuts on Bravo Friday, Oct. 19 at 9 p.m. ET/PT, and Bravo Media teamed up with Pinterest on a contest that gives Pinners the chance to win...
View ArticleAfter the VMLY&R Merger, What’s Next for WPP?
The recent union of VML and Y&R made for more than a mouthful as VMLY&R gave the industry some insight into WPP CEO Mark Read's long-term plan for reinventing the world's largest holding...
View ArticleDollar Shave Club Is Looking for a New CMO to Take the Company Through the...
As Dollar Shave Cub continues to push through the next phase of its brand, dubbed "Dollar Shave Club 2.0," founder and CEO Michael Dubin is looking for a new CMO to lead the company. During a...
View Article2 Former Nike Executives Open Their Own Shop to Serve Disruptive Brands
Keith Crawford and David Odusanya, who collectively spent 37 years at Nike, most recently as executive creative directors before departing in July 2017, are coming together again through a new joint...
View ArticleHow The New Yorker Works With Brands to Bring Cartoons to Life
The New Yorker is capitalizing on its iconic cartoons to bring the legacy of the publication and artwork to life. Cartoons have always been at the foundation of the publication, even when it first...
View ArticleIkea’s ‘Pee Ad’ Wins Grand Clio, Alongside Palau Pledge, Wendy’s Mixtape and...
If you had any doubt that advertising has become an arms race of creative innovation, you need look no further than the top winners in this year's Clio Awards. The roster of honorees taking home the...
View ArticleWhatsApp: Here’s How to Delete a Message
Did you know that WhatsApp allows you to delete messages you've sent in chats? According to the WhatsApp FAQ page, once you send a message, you have "about an hour" to delete it before you no longer...
View ArticleTwitter’s Data Saver Feature Was Added to Its iOS, Android Apps
Twitter extended the Data Saver feature that already existed in its Twitter Lite application for emerging markets, areas with poor connectivity and older devices--as well as on Twitter for Windows and...
View ArticleHow Gen Z and Their Latest Obsessions Can Inspire New Approaches to Video...
Publishers must produce exciting video content for an ever-growing number of platforms at scale in order to entice their audience, stay relevant and seize monetization opportunities. The best place to...
View ArticleChris Thomas, Head of Americas for BBDO, Is Leaving the Agency
BBDO CEO, Americas, Chris Thomas is stepping down from his role after three and a half years. Thomas will remain with BBDO during a transitional period in which the agency determines his successor in...
View ArticleMarvel Stars Join Parkland Activists in Sharing Stories of Their ‘First Time’...
Chances are, your first time was in a school, community center or perhaps (if you're like Don Cheadle) in a church. But wherever it was, or however nervous you were, you never forget your first time...
View Article4 Elements That Make Up a Productive, Collaborative Work Culture
A new study from Harvard Business School challenges the effectiveness of open office plans, an icon of modern advertising agencies, stating that they actually decrease interaction and collaboration...
View ArticleBrendan Spain, VP of Advertising at the Financial Times, Explains Why Print...
The paper that stands out on the newsstand is profitable "before an ad goes into the newspaper," said Brendan Spain, vice president of advertising for the Americas at the Financial Times. Adweek caught...
View ArticleWhy AI Is the Next Frontier in Weaponized Social Media
When P.W. Singer set out to write a book about military use of social media in 2013, he couldn't have known exactly what kind of rabbit hole he was entering. The half-decade that followed would see...
View ArticleStudy Finds That Twitter Still Has a Major Fake News Problem
Hundreds of thousands of Twitter accounts that amplified fake news and disinformation in the lead-up to the 2016 presidential election are still active on the site, tweeting about other fake news and...
View ArticleContinuous Innovation Is the Only Way to Stay Relevant, Says Drone Racing...
Brands measure all sorts of data points to determine whether or not consumers are happy with a product or message. But, in the world of Nick Horbaczewski, founder and CEO of the Drone Racing League...
View ArticleNew WPP CEO Announces First 3 Executive Appointments
Mark Read made his first round of executive appointments since officially taking over as WPP CEO a little over a month ago. A spokesperson for WPP confirmed a series of three reported executive...
View ArticleWhy Knowing Your Audience Matters More Than Ever
At the end of September during Brandweek, Adweek caught up with Matt Sweeney, CEO, Xaxis, North America, to hear about trends he's seeing in the advertising industry and ways brands could improve in...
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