Clik here to view.
Here Comes the Branded Pop Song
Call it branded pop music. A growing number of marketers such as Oreo and Chevy Silverado are commissioning original narrative songs and making them central to campaigns.“It’s only been quite...
View ArticleClik here to view.
William and Kate's Nursery Decorator Screws Up Royally in Carling Ad
The congratulatory ads continue to roll in following the birth of William and Kate's royal baby on Monday. Here's Carling's entry from ad agency Creature—an amusing tale of a palace nursery decorator...
View ArticleClik here to view.
British Bakery Cooks Up Best Headline for a Royal-Baby Tribute Ad
Most of the tactical marketing around the royal baby's birth has been a bit undercooked, but this headline from British bakery Warburtons is pretty decent. By WCRS in London.CREDITS Client: Warburtons...
View ArticleClik here to view.
Whole New Ad Campaign Devoted to Reminding People That Bucharest Is Not Budapest
Bucharest is many things. But one thing it is certainly not is Budapest. That's because Bucharest is the capital of Romania, and Budapest is the capital of neighboring Hungary. You could easily...
View ArticleClik here to view.
The Quickest Way to Get Fired From Subway Is to Rub Your Junk on the Bread
Disgusting employee antics at fast-food restaurants are getting out of hand. The latest horror story comes from Columbus, Ohio, where two "sandwich artists" have been fired from Subway for behaving in...
View ArticleClik here to view.
Ad of the Day: World's Smallest Brewmaster Pours the Perfect Tiny Pint of...
I really wish I'd been a fly on the wall in this meeting."Hey, you guys know that painting of John Smithwick with the squirrel on his shoulder?" "I'm sorry, what painting is that?" "Well, let's see if...
View ArticleClik here to view.
Coffee Brand Pours You a Free Cup When You Yawn at Its Vending Machine
Vending machines have been developing unique personalities for some time. We've had generous ones, sadistic ones, patriotic ones. Now, we've got an exceedingly empathetic one. Check out the video...
View ArticleClik here to view.
Chipotle Admits Hacking Its Own Twitter Account in Anniversary Stunt
It might have gone down as one of the least interesting Twitter hacks of all time, except it was fake. Which makes it … interesting? Chipotle has admitted to Mashable that the brand was behind a...
View ArticleClik here to view.
Beer Labels Come Deliciously to Life in Great Animated GIFs
Here's a fun project for beer lovers. Boston-based video editor Trevor Carmick has started animating the labels of some of his favorite brews, sharing his creations as animated GIFs. The results are...
View ArticleClik here to view.
Grumpy Cat Now Has Its Own Branded Coffee Drink, the Grumppuccino
Nothing says "this cultural phenomenon isn't cool anymore" like a branded coffee drink, so Grumpy Cat will have to make peace with being old hat now that it has one. It's called Grumpy Cat...
View ArticleClik here to view.
Carl's Jr.'s Strawberry Pop-Tart Ice Cream Sandwich Gets a Fittingly Epic...
You would think the epic-ness of a Strawberry Pop-Tart Ice Cream Sandwich would speak for itself. But just to be safe, Carl's Jr. has layered its new ad (via 72andSunny) for the dessert treat with...
View ArticleClik here to view.
Man Reaches Center of Tootsie Pop in 850 Licks, Casting Doubt on Earlier Studies
Mark Holland has upgraded his social-media standing from "some random guy on Twitter" to "some random guy on Twitter who answered a largely rhetorical question from a 43-year-old TV ad." He did this...
View ArticleClik here to view.
Ad of the Day: Let a Blow-Up Doll Do Your Job While You Eat at Applebee's
It's a shame that American employees have all but lost their lunch hour, doomed by office pressure to eat at their desks with packed lunches or a quick sandwich from the deli. But thankfully, American...
View ArticleClik here to view.
NYC Soda Ban Goes Down the Drain (Again)
Drink up, New Yorkers. Mayor Michael Bloomberg's ban on sugary drinks of 16 ounces and up is still dead. The New York State Supreme Court's Appellate division Monday upheld a lower court's ban on the...
View ArticleClik here to view.
Soda and Barbecue Brisket Finally Packaged Together in One Gnarly Bottle
Ever wanted to chomp a big, savory bite of barbecue brisket right out of the side of your soda bottle? Of course you haven't. That would be disgusting and real damn strange. But Texas-based soda brand...
View ArticleClik here to view.
McDonald's Ads Are as Mouth-Watering as McDonald's Food in New French Campaign
TBWA\Paris places ads within ads in this new McDonald's campaign, with print and billboard elements playing key roles in a series of understated TV commercials. Branding cues such as the McDonald's...
View ArticleClik here to view.
Ad of the Day: Is Chiddy Bang's Version of Oreo's 'Wonderfilled' Song the...
We've written before about the branded pop song. But what Oreo has also ushered in, really, is the era of the branded pop song cover. Owl City's Adam Young, Kacey Musgraves and now Chiddy Bang are...
View ArticleClik here to view.
BBH Interns Have Cronuts to Share, but Only If You Donate to NYC's Food Bank
Hey, you, person who will spend $20 per pastry to a pastry scalper to get your hands on the newest hottest pastry invention. Or you, person who cries because you couldn't get your hands on one,...
View ArticleClik here to view.
McDonald's Figures It Needs Only the Product, Not the Branding, in Striking...
All new from McDonald's: the McCloseUp. The chain is taking fast-food porn to new heights with a series of print ads from TBWA Paris that consist entirely of intimately photographed classic menu items...
View ArticleClik here to view.
Mario Bateli's Business Partner Turns Master Chef Judge
Six Questions for Joe Bastianich, Restaurateur
View Article