Fun, Ludicrous Dancing Jacket Springs to Life When You Eat Cadbury Chocolate
Cadbury has invented a trench coat that basically dances when you eat the brand's chocolate. Because eating Cadbury chocolate brings euphoria so intense that it makes even your clothes dance, or...
View ArticleThis Chicago-based Agency Specializes in Multicultural Work
SpecsWho Co-founders and managing partners Sherman Wright (l.) and Ahmad IslamWhat Marketing agencyWhere Chicago Agency vets Wright and Islam bumped into one another while vacationing in Cancun and...
View ArticleNewcastle Brown Ale's Super Bowl Ad Teaser Is the Best You'll See This Year
God bless Newcastle Brown Ale. As much as we all enjoy advertising when it's good, so much of it—as Newcastle would say—is bollocks. The British brewer (with help from Droga5) has always excelled at...
View ArticleYellow Gets the Starring Role in M&M's Super Bowl Spot
A year after the Red M&M belted out Meat Loaf's "I'd Do Anything for Love (but I Won't Do That)," it's Yellow's turn to take the spotlight during the Super Bowl. The Mars candy brand just released...
View ArticleStephen Colbert Is Excited That You're Excited for His Wonderful Pistachios...
As celebrity Super Bowl endorsers go, Stephen Colbert is somewhat unique because he's actually funny. He's amusing even in the few seconds of the teaser below for his Wonderful Pistachios ad airing on...
View ArticleMarketers Are Pushing Hard to Be Seen at This Year’s Super Bowl
Bud Light’s Rob McCarthy huddled with his marketing team in New Orleans on the eve of last year’s Super Bowl—but last-minute strategizing for the Big Easy blowout was not on his clipboard. Rather,...
View ArticleArby's Slayed the Grammys With This Tweet About Pharrell Williams' Hat
If there was one big winner at last night's Grammy Awards that was even more surprising than Daft Punk getting Album of the Year, it was Arby's scoring the tweet of the night. The sandwich chain's...
View ArticlePepsi Gives the Grammys Its Own Halftime Show in Lengthy Song and Dance
Super Bowl halftime sponsor Pepsi decided to get an early start on Sunday night when the gridiron met the Grammys for an NFL-style extravaganza featuring the musical stylings of football stars."You...
View ArticleCoca-Cola Visits Lambeau Field in One of Its Two Super Bowl Ads
While the Broncos and Seahawks battle it out Sunday at MetLife Stadium in New Jersey, Coca-Cola will visit an almost completely deserted Lambeau Field in Green Bay, Wis.—in one of its two 60-second...
View ArticleBudweiser Gives a Single Soldier a Hero's Welcome Home in Super Bowl Spot
Anheuser-Busch InBev is certainly personalizing its Super Bowl commercials this year. While its Bud Light work will depict an elaborate prank on a single unsuspecting person, the brewer revealed...
View ArticleDream of Beer Delivery by Drone Is Closer to Reality, Thanks to Ad Agency
Lakemaid Beer, a beer created from scratch by ad agency Pocket Hercules and sold throughout the Midwest, put out a fun new ad that explains who their primary demographic is—ice fishermen wearing dorky...
View ArticleAd of the Day: Cheerios Brings Back Its Famous Interracial Family for the...
Sorry, knuckle draggers. If you couldn't handle the sight of a—gasp—interracial family in last year's famous Cheerios commercial, here's some bad news. You'll have to sit through a sequel during the...
View ArticleBudweiser Set to Charm the World With Its 'Puppy Love' Super Bowl Ad
We hadn't seen any major breakout hits among the 2014 Super Bowl teasers and full ads this week. But this 60-second Budweiser spot from Anomaly, released Wednesday morning, is destined for great...
View ArticleSee a Most Excellent Guinness Ad That Will Be Pulled Off YouTube at Midnight
BBDO New York is on a roll with Guinness. Following last year's "Basketball" spot, truly one of the best of 2013, here's a great new commercial starring U.S. biathletes Tracy and Lanny Barnes. If you...
View ArticleNFL Linebackers Love Campbell’s, but Where Have All the Real Men Gone?
To get across the idea that soup is a hearty, wholesome, stick-to-your-ribs sort of food, you couldn’t do much better than hire a pro football player. As these ads show, the team at Campbell’s has the...
View ArticleAnna Kendrick Isn't 'Beer Commercial Hot' but Is Hilarious in Newcastle's...
Newcastle Brown Ale, which didn't buy airtime in Sunday's Super Bowl but is doing a wonderfully silly campaign about how it almost did, rolled out more content from Droga5 this week—including the...
View ArticleHeinz Ketchup Hums Itself a Happy Tune in Its Return to the Super Bowl
Heinz Ketchup walks the line between humorous and heartfelt in its first Super Bowl ad in 16 years, an extended version of which hit the web Thursday. The spot (see it below), by Cramer-Krasselt in...
View ArticleGuy Has the Wildest Night of His Life in Bud Light's Super Bowl Campaign
What were Don Cheadle and Arnold Schwarzenegger doing in those goofy Bud Light Super Bowl teasers? All is revealed this morning in this extended version of the content from BBDO that the brand will...
View ArticleAnheuser-Busch Is the Super Bowl’s Top Sponsor
The King of Beers also rules the Super Bowl. According to Nielsen, Anheuser-Busch was the top spender in the last five Super Bowls, ponying up $149 million between 2009-2013. That the maker of...
View ArticleHere's the Groovy Little Pepsi Ad That Will Launch Sunday's Halftime Show
Pepsi famously dialed back its volume of TV ads for this year's Super Bowl to focus on its sponsorship of the halftime show. Here's the ad from Mekanism that will run right before the halftime show...
View Article