Here's the Most Adorable Use of Those Personalized Coke Cans and Bottles Yet
When we looked recently at the best/worst uses of the personalized #ShareACoke bottles, many of them were angry, bitter or weird. (My favorite was the Nativity scene that showed up on Reddit). But...
View ArticleUnwitting Star of Burger King's 'Blow Job Ad' Finally Lashes Out at the Company
Five years after a famously suggestive Burger King ad ran in Singapore, the woman who appeared in it—without her permission, she says—has publicly excoriated the fast-food chain for humiliating her....
View ArticleAd of the Day: Southern Comfort Gets You Buzzed for Shark Week
It’s Shark Week again. But you already knew that, didn’t you? You’ve seen it mentioned every 30 seconds in your Twitter feed. At least one-quarter of your Facebook friends have been posting...
View ArticleLauren Bacall Loved Her Coffee [Video]
On Tuesday night, American film and stage actress Lauren Bacall died at the age 89. The last surviving starlet of the Hollywood studio system, Bacall was known for her many leading roles and...
View ArticleDoes See-Through Packaging Really Boost Sales?
Marketers are beginning to see the benefits and pitfalls of transparent packaging more clearly. Products like tortilla chips, granola bars and yogurt are increasingly showing up in clear packaging...
View ArticleWill $2 Billion Monster Purchase Caffeinate Coke’s Sales?
The Coca-Cola Co. has spent a reported $2.15 billion on a big share in energy drink maker Monster Beverage Corp. in a move to expand further into the energy drink category while appealing to...
View Article46% of Women Go Online to Research a Food's Nutritional Information
Branding campaigns form the backbone of the massive amounting of marketing behind the food and beverage industry. And while the focus of those campaigns is starting to shift to healthier lifestyles,...
View ArticleAd of the Day: Peyton Manning and Cam Newton Prank Store Customers for Gatorade
Gatorade must think its customer base is too big, as the brand's new ad campaign from TBWA\Chiat\Day shows people in convenience stores being denied the sports beverage unless they're actively...
View ArticleWhy Tim Hortons Totally Blacked Out This Location in a Small Quebec Town
Who turned out the lights? Tim Hortons and JWT Toronto plunged customers at one of the coffee and donut chain's Quebec locations into inky darkness for a prank introducing a new dark roast coffee...
View ArticleMiller Lite Got 180,000 Summer Photos From Fans, and Picked 7 for This...
Earlier this year, Coca-Cola rolled out its first TV spot made completely with user-generated content. Now, it's Miller Lite's turn to shine the spotlight on its fans. Back in May, the beer brand...
View ArticleNewcastle Asks for Fan Photos, Which It Promises to Photoshop Poorly Into...
On Monday, we posted Miller Lite's new national TV spot, featuring a handful of fan photos selected from some 180,000 gathered through the immensely successful #ItsMillerTime hashtag campaign. Now,...
View Article'Got Milk?' Isn't Dead. In Fact, It Just Made Two Curious New Ads
There was major media hubbub earlier this year about the death of the "Got milk?" campaign. But while it's no longer being used nationally by the Milk Processor Education Program (MilkPEP), it's still...
View ArticleThe World's Biggest Dandy Wants to Teach You All About PUR Water
Arnold has enlisted a Chris McDonald (circa Thelma and Louise) doppelganger to tout the taste of water filtered with PUR. The new spots feature Arthur Tweedie, a self-proclaimed water critic, and his...
View ArticleAd of the Day: Van Damme Awesomely Sculpts a Mountaintop Ice Bar for Coors Light
Jean-Claude Van Damme is still ice cold, but also still not as frosty as a Coors Light, says the brewer. It's been more than two years since the Gen X icon philosophized about his tight, frozen pants...
View ArticleNew Yorkers Try to Quiet Union Square From a U.S. Open Umpire's Chair in...
Chair umpires in tennis have a thankless job. Sure, they have real work to do, but they spend much of their time babysitting the crowd—and sometimes even babysitting the players. As part of its...
View ArticleConsumers Trade Recyclables for Burgers at McDonald's in Sweden
How do you get young people to care about recycling? Free burgers couldn't hurt. DDB Stockholm and McDonald's collaborated on a campaign in Sweden which allows customers to pay for hamburgers,...
View ArticleAd of the Day: Johnny Manziel Gyrates From Hunger in Latest Snickers Ad
Johnny Manziel isn't Johnny Football when he's hungry. He's Johnny JamBoogie. In this new Snickers ad from BBDO New York, the Cleveland Browns quarterback stars as a Spandex-clad man leading an...
View ArticleEight O'Clock Coffee Is Bringing to Life the Central Perk Coffee Shop From...
Rejoice, Friends enthusiasts! Your dream of sipping coffee at the iconic Central Perk will soon become a reality. It's been 20 years since Ross, Phoebe, Monica, Joey, Chandler and Rachel first graced...
View ArticleAd of the Day: Guinness Africa Thrillingly Celebrates Being 'Made of Black'
Guinness's provocatively themed "Made of Black" campaign links the color of its beer to the vibrant spirit of young Africans. AMV BBDO in London, working with BBDO offices in Africa, launched the...
View ArticleJeff Bridges Salutes the Dude's Favorite Beverage in Short Film for Kahlúa
As the Dude's favorite cocktail, the White Russian was Jeff Bridges's ever-present co-star in The Big Lebowski. And now, Bridges is giving back to Kahlúa with a short film for the brand. He's not in...
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