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Yoplait and W+K Made the Hangriest Yogurt Ads Yet, Starring Dominic Purcell
For Yoplait, Wieden + Kennedy has moved on from Phoebe Neidhardt to Dominic Purcell, getting the actor to subvert his tough-guy image ... and become "A Man of Yogurt." In two new ads (four more are on...
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McDonald's Gets Classy and Begins Taking Reservations as It Rolls Out Gourmet...
Earlier this year, McDonald's Sweden launched a Big Mac clothing and lifestyle collection. Now—as if the Swedes weren't lucky enough with their beef-and-cheese bed sheets, wallpaper and apparel—the...
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Drunkenly Claw Your Next Artistic Masterpiece on a Scratchable Bottle From...
Based on the insight that people enjoy scratching the necks of beer bottles (who knew?), BBDO created a bottle for Beck's Germany that lets drinkers scratch whole designs into the packaging. The...
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This Mysterious, Black Print Ad Can Only Be Read by Shining a Light Behind It
SABMiller positions its Abraxas beer as an "equinoctial brew for the chosen few." It is made just twice a year, and is pitched as the beverage of choice for "restless minds who live to solve enigmas."...
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Here's the Amateur Snickers Ad That Just Won Its Creator $50,000
When Snickers announced a contest earlier this year urging random people on the Internet to make an ad for its "You're Not You When You're Hungry" campaign, many suspected they had no idea what they...
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Barton F. Graf's First Campaign for Bai Drinks Makes No Sense, Just Like the...
Barton F. Graf 9000 dives into absolute nonsense, quite literally, in its first campaign for Bai, an independent maker of low-calorie health beverages. Three comical spots play off the fact that Bai...
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Fiber One Unveils New Line of Delicious, Zero-Calorie, All-Rubber Desserts
Your dog has chew toys. Why shouldn't you have chew treats—particularly if you shouldn't really be eating actual calorie-laden desserts in the first place? Well, now you can. Sit back and enjoy this...
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These Wrecked Toy Cars Found in Cereal Boxes Send a Sobering Drunk-Driving...
It's always so much fun to get a little toy inside your cereal box! Until that toy is a mangled vehicle reminding you of the dangers of drunk driving. Canadian agency Rethink pulled off a clever stunt...
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Doritos Is About to Try a 12-Hour-Long Periscope, and It Should Be Quite...
Doritos on Thursday will introduce Canada to Doritos Collisions, featuring two types of chips in the same bag—at first, habanero and guacamole. To celebrate, BBDO Toronto has planned a mammoth,...
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Keystone Light Hired Chuck Testa to Shoot a Commercial, and It Went Horribly
You remember Chuck Testa—the California taxidermist who became famous after Rhett & Link made a ludicrous local commercial for his business in 2011 (the spot ended up getting 16 million views). We...
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Carl's Jr. Says This Provocative 'Border Ball' Ad Is About Sexy Women, Not...
Carl's Jr. likes being provocative, but not in the realm of politics. That's the message from parent company CKE Restaurants, which has gone on the record to deny claims that its latest ad with...
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Why Coca-Cola Hired This Man to Laugh Really, Really Hard on a Crowded Subway...
It's usually not a good sign when someone starts laughing maniacally on the subway. But riders in Belgium seem to take it pretty well in this new Coca-Cola ad. The agency, Gonzales in Brussels—working...
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How Snickers Got Famous Gamers on Twitch to Become Unrecognizable From Hunger
Snickers' "You're Not You When You're Hungry" campaign continues to prove fertile ground for social campaigns. A few months ago, Snickers got YouTubers to post terrible videos as if they recorded them...
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Ad of the Day: Hovis Pays Tribute to Its Classic 1973 Spot With a Fun,...
A classic ad concept rides again in Mother London's first work for Hovis bread."Stuck," a 40-second effects-driven spot, follows three youngsters on bicycles as they race to escape from a house that...
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Chipotle Dresses Up as Scary Fast-Food Chain Cheapotle for Halloween
Chipotle always has fun on Halloween with its annual Boorito fundraiser—offering a $3 burrito, bowl, salad or tacos from 5 p.m. until closing to those wearing costumes, with proceeds (up to $1...
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Pepsi Perfect, From Back to the Future, Finally Becomes a Real Thing in the...
It only took going to the future and back, but Pepsi Perfect is now a real thing. For a limited time, Pepsi will sell the Back to the Future soda made popular—but not available—in the classic movie...
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Cheerios' Latest Gem Is This Ad With a Grandpa Who Can No Longer Live Alone
Cheerios, Saatchi & Saatchi and Community Films director Matt Smukler have teamed up for a number of memorable ads—most notably, the Cheerios spot with the interracial family that caused such a...
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Ad of the Day: McDonald's All-Day Breakfast Is Here, and People Are Losing...
McDonald's all-day breakfast launches today, and with it, three new spots from Leo Burnett—to go with one that's already been airing—in which actors deadpan actual tweets and Facebook posts from McD's...
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'Got Milk?' Broadens Its Palate, Pairing With Sweet and Spicy Foods in...
Remember when you took the first bite of that rich, face-melting curry, and boy was it delicious—but pretty please, would somebody hurry up and get you a glass of milk, stat? It's a familiar moment...
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Tony the Tiger Helps Out a Prostitute in What Looks Like an Elaborate Prank...
In what is surely an unauthorized prank campaign—and a brazenly offensive one at that—Kellogg's Frosted Flakes spokescat Tony the Tiger claims to have turned his attention to adults rather than kids,...
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