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NBCU’s New Branded Content Studio Launches Satirical Campaign With Sabra
NBCUniversal's new branded content studio, which the company launched in March to develop and produce content for clients that could also exist outside its own platforms, has landed its first major...
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Droga5 Brought Some Wild Tech Bells and Whistles to This Interactive Hennessy...
Some of the best marketing embodies the brand promise you're trying to communicate. This is especially true of well-crafted products, whose advertising had better be well-crafted, too. Droga5 takes...
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Men Cherish Their Beer-Belly Babies in These Stupidly Funny German Ads
Beer bump watch! Jung von Matt/Alster made these idiotic but amusing print ads for Bergedorfer beer, showing men posing with their beer bellies, Demi Moore style, as though they're pregnant. Fact is,...
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Ad of the Day: This Up-and-Coming Beer Brand Got Its First Ad Just Right
Beer brands tend to get wound up in knots trying to communicate their essence. But not House Beer. From its very name down to the aesthetic of its debut commercial, the Venice, Calif.-based brand...
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Singapore's Tiger Beer Opened a Mysterious Store, Filled With Wonders, on...
Rice. Cheap goods. Pointy hats. Christmas decorations. Fortune cookies! Those are just a few of the stereotypes that pop into a Western mind when asked to think about Asia—and Asian products. To beat...
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Ad of the Day: Is Chipotle's Latest Epic Animated Film Actually a Cry for Help?
Did you ever play that game Lemonade Tycoon—the one where you start with a lemonade stand and have to turn it into a world-dominating conglomo? This new Chipotle ad is a lot like that, except you...
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Häagen-Dazs Fills Its Instagram With Great Wimbledon Pics of Fans, Not Players
What do tennis and ice cream have in common? They're both irresistibly exciting, according to a new Wimbledon campaign from Häagen-Dazs, featuring crowd reactions from the stands of the annual London...
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See the Cider Ad That's Been Watched 27 Million Times on Facebook in 20 Hours
UPDATE: A day later, the spot has more than 50 million views and counting. Here's the runaway viral commercial of the week on Facebook—an Uncle Drew-style spot created by Thrillist for Smith &...
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Brisk Ice Tea Is Latest Brand to Get Its Own Sneaker, and It's Pineapple...
Ever since Lipton's Brisk Iced Tea abandoned its inescapable '90s "That's Brisk, Baby!" ad campaigns from J. Walter Thompson that featured Claymation celebrities, its marketing has focused almost...
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Today Only, See the Dreamland Behind This Mysterious Oreo Storefront in L.A.
Back in February, a weird Oreo door suddenly appeared on 18th Street between 7th and 8th Avenues in New York, promising untold wonders of cryptic cookie goodness. Now, Los Angeles gets its turn. The...
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Caribou Coffee Made It Snow in Minneapolis Last Week for a Cool Iced Coffee...
Snow fell last Friday in Minneapolis, even though the temperature was over 70 degrees. Of course, it was all just part of an ad campaign. Caribou Coffee engineered the freaky flakes at around 8:25...
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Ad of the Day: The Origin Story of Running Legend Usain Bolt, as Told by...
We've learned a lot about Usain Bolt through advertising—that he broke the 100-meter world record in 9.58 seconds, hails from Jamaica, a former colony of England (at whose capital he's appeared,...
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A&W's Root Beer Mug Has Many Uses Beyond Holding Root Beer, Says Goofy...
We had high hopes for this A&W Restaurants infomercial by agency Cornett for the A&W mug. Created for InStyle TV, it promised to be tongue-in-cheek, possibly nostalgic and—why not?—mobile...
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Corn Dogs Beat Down the Most Monstrous Hunger in This Ad for Foster Farms
A horned, hairy monster represents a pre-teen's ravenous appetite which, left unchecked, swells to Godzilla-esque proportions in the first-ever ad campaign for Foster Farms Corn Dogs. On the plus...
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Snack Brand Reaches Out to Coders in Desperate Attempt Not to Be Killed by...
When the robopocalypse comes, will you be ready? Or will you at least have some snacks on hand so you can ride out the chaos in an underground bunker somewhere? A snack brand called Halfpops wants to...
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Miller Lite Is Surprising Fans With Unexpected Activations Across the U.S....
Summer is better with perks. To take advantage of that, Miller Lite is spending these sun-soaked months offering "kick backs"—a fun series of unexpected rewards—to people across the country. Who says...
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This Pepsi Spoof Aims to Ruin Cindy Crawford's Classic Ad Forever
A new ad from a consumer activist group is taking aim at Pepsi's sourcing practices by spoofing one of the soft drink company's most famous commercials—Cindy Crawford's roadside gas station spot from...
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This Explosively Bizarre Ramen Ad Is Packed With a Japan's Worth of Viral...
Taiyo Kikaku's Tokyo division made a video for Nissin Chikin ramen that appropriates a dizzying array of Japanese ad...
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Annie's Homegrown Sets Bunnies Loose in a Grocery Store for Shamelessly Cute Ad
Annie's Homegrown hops online with a campaign featuring bunnies. So many bunnies. Created by the Bell Shop, in-house agency for Annie's parent General Mills, the Facebook and Instagram push consists...
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Deutsch Wins Lead Creative Duties on Busch and Busch Light
Beverage giant AB InBev has expanded its advertising roster yet again by choosing Deutsch as the lead creative agency for the Busch family of brands including Busch and Busch Light. The news comes...
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