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Meet Toronto Native Son and Entrepreneur La Mar Taylor, Creative Director for...

As creative director for musical artist The Weeknd, La Mar Taylor operates largely behind the scenes, setting the tone, style and strategy for high-profile releases and tours by the music superstar and...

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How Agency Life in Toronto Reflects the City’s Diversity and Innovation

Sorry fellow Torontonians, I couldn't help myself. The headline will be the only Drake reference. I'm here to give you a guided tour on life in Toronto, and how it shapes our agency world. For a city...

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How Toronto Became a Global Powerhouse for Artificial Intelligence Startups...

While speaking at Shopify's annual conference in Toronto a few weeks ago, Canadian Prime Minister Justin Trudeau got in some trouble for a few choice words. His mistake? Calling for Canada to have "a...

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Facebook and Grey New York Work to Combat White Supremacist Hate Speech in...

What is hate speech, exactly? However one may feel about the tension between free speech and language as a weapon, there is little doubt that various forms of extremist behavior and the intentionally...

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McKinney Names New CEO, Eliminates President Position

McKinney has named Joe Maglio as its new CEO, effective October 1. Current chairman and CEO Brad Brinegar will remain with the agency in a chairman role at least through 2020. "Last year, I began...

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Can’t Speak the Language? Babbel Wants to Help You Feel Like You’re Not From...

There are few experiences more isolating than being in a place where you can't speak or read the language. It's a common scenario that could happen to literally anyone, yet it still intimidates many...

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How Social Media Can Help Your Startup Grow

As the saying goes, "Build it, and they will come." However, because so many people are building things, it's not that easy anymore. When building your startup, you need to go where your audience...

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Starbucks Executive Chairman Howard Schultz Announces Plans to Leave Company

Howard Schultz is leaving Starbucks at the end of the month. "I set out to build a company that my father, a blue-collar worker and World War II veteran, never had a chance to work for," Schultz said...

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Household Items Became Art Installations in This Instagram-Friendly Campaign...

A sprawling collection of mirrors meticulously arranged in the desert can make for some pretty striking reflections--and good Instagram fodder. That's the kind of thinking behind a fun recent campaign...

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Meet the Heart Behind Lush’s Ethical Campaigns

Brandi Halls wanted to be a vet when she first saw Free Willy at age 12. Two decades later, she's held onto her dream of dedicating herself to animals--albeit in a less conventional way. Now the...

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How Pop-Up Shops Are Evolving as Ecommerce Brands Expand Their Footprints

Banking on Instagrammable moments and first-party data, digitally native companies are testing pop-up stores from New York to Los Angeles in the hope of growing their brands and converting their online...

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The Story Behind the Toronto Maple Leafs’ Adoption of Canada’s National Symbol

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This Agency Makes Disruption a Priority for Every Campaign

At creative activation and content marketing agency Kamp Grizzly--which has offices in New York and Portland, Ore.--disruption is part of every creative brief. "A lot of what we're focused on these...

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Facebook Users Will Be Able to Add Licensed Music to Their Videos

Sing along with Facebook? The social network announced Tuesday that it is testing the ability for people to include music in the personal videos they create, and it introduced a new feature, Lip Sync...

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Shell Asked Saudi Men About Women Taking the Wheel, and the Result Is Quite...

This month is a momentous and divisive one for Saudi Arabia, with women being issued driver's licenses for the first time since a prohibition against female drivers was issued in the 1950s. So far, a...

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Survey Says You’re Worn Out By The News

These days, it seems like phones are constantly glowing from push alerts and notifications for breaking news stories. Feel fatigued by it? You're not alone. Almost seven in 10 Americans are exhausted...

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LeBron James Makes Cover of NBA 2K19 in Second Appearance

LeBron James hasn't had a great week on the court, but here's one win for him: A new campaign for the release of NBA 2K19--the 20th anniversary edition--has just launched, featuring James in his second...

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Onerous Ecommerce Checkout Processes May Be Driving Millennials Away

Millennials are as concerned about security when making online transactions as any other age group. After all, no one wants to be a victim of fraud. But retailers and other ecommerce companies must...

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Miss America Says Goodbye to Bikinis, Hires Y&R for Rebranding

Miss America is repositioning its brand to align with sweeping cultural changes, calling into question the nature of its long history. As such the brand has appointed Y&R as agency of record for a...

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Twitter Folded Its Live Video Team Into Its Content Partnerships Group

Twitter's commitment to live video is undeniable, but the social network will be taking a different approach in terms of the executives who handle it. Todd Spangler of Variety reported that Twitter's...

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