Can Brexit Be Stopped With the Push of a Gigantic Red Button? This Agency...
It's been more than two years since the U.K. controversially voted to leave the European Union (E.U.), but Brexit won't officially be set in stone until March of next year--possibly. With months to go...
View ArticleFacebook and the National PTA Are Teaming Up on Digital Families Community...
Facebook is teaming up with the National Parent Teacher Association on Digital Families Community Events, a series of 200 community safety events around the U.S. Local PTAs can apply for grants or to...
View ArticleMDC Partners CEO Scott Kauffman Is Stepping Down After 3 Years
Scott Kauffman is stepping down as chairman and CEO of MDC Partners, roles he has held since 2015. Kauffman previously served as presiding director of the board, beginning in 2006. The board of...
View ArticleInstagram COO Marne Levine Is Heading Back to Facebook to Oversee All Global...
Facebook didn't have to look too far to find a replacement for Dan Rose, who announced last month that he was stepping down from his role as vice president of partnerships--just down the hall to...
View ArticleMarketers Created the Influencer Fake Follower Army: Where Do We Go From Here?
Fake followers have grown as a concern for marketers partnering with influencers on branded content. Despite the roadblocks that brand marketers face when tasked with partnering with influencers as an...
View ArticleStephen Colbert Spoofs Intel’s Bunny People in Emmy Program Ad for His Tech...
Stephen Colbert will star in a new ad during Monday night's Emmy Awards, but it will only be seen by ceremony attendees at L.A.'s Microsoft Theater, not the TV audience that will be watching on NBC....
View ArticleWunderman Names New Global CEO to Succeed Mark Read
WPP global digital agency Wunderman quickly found its new global CEO from within its own ranks, promoting EMEA CEO Mel Edwards to the position today. Edwards will oversee 9,200 employees across 200...
View ArticleSnapchat, Seeking Ad Revenue, Launches Partnerships With 25 Media Companies
Today Snapchat parent company Snap, Inc. announced new partnerships with 25 media companies to create daily content for its Our Stories product. These partners, which range from traditional media...
View ArticleWhy This Beverage Brand Is Opening a Cashierless Store in New York
No cash? No problem. As cashierless technology ramps up with Amazon soon bringing its third Amazon Go store to New York, more companies are testing the waters. The newest one: Dirty Lemon, a beverage...
View ArticleHow Five Guys, a Brand Built on Customer Experience, Finally Warmed Up to...
To customers, Five Guys is best known as a no-frills, dependably satisfying burger chain with a red-and-white aesthetic and a minimalist menu. But in the marketing world, Five Guys is known for being...
View ArticleYouTube Kids Added the Ability for Parents to Hand-Select Content for Their...
YouTube Kids announced two significant updates to its application: stronger parental controls and a new experience for its "older" users, or those between the ages of eight and 12. Product director...
View ArticleFacebook Just Extended Its Fact-Checking Initiatives to Photos and Videos
Fake news is not delivered solely in the form of text, so Facebook expanded its fact-checking efforts to photos and videos for its 27 fact-checking partners in 17 countries. Product manager Antonia...
View ArticleLaw & Order Creator Dick Wolf Is Getting Into Crime Podcasts
Dick Wolf, longtime TV producer and the mastermind behind Law & Order, is going to be developing a series of dramatized crime podcasts. The podcasts will be financed and produced by Endeavor Audio,...
View ArticleGQ Names New Editor in Chief
GQ has a new editor at the helm. Will Welch, who most recently was creative director at GQ and editor in chief of GQ Style, was named editor in chief of GQ today. He replaces Jim Nelson, who had been...
View ArticleSpotify CMO Seth Farbman Is Leaving the Company
Seth Farbman is saying goodbye to Spotify. The company's CMO, who has been in the position for three and a half years, will be leaving the post at the end of September to "pursue other opportunities."...
View ArticleWhat It Was Like to Watch Jimmy Fallon Tape The Tonight Show’s T-Mobile...
If you think Jimmy Fallon is excitable every night as host of The Tonight Show, you should see him in person as the first late night host to film an episode of his show in New York's Central Park....
View ArticleOur Internet-Influenced Vernacular Is an Opportunity for Brands on Social Media
The internet has been wildly influential on the way we communicate and speak. LOL and BRB were born out of shorthand communication during the days of AOL Instant Messenger's popularity, and they have...
View ArticleSalesforce’s Holiday Shopping Season Predictions Show Increased Growth for...
For any retailers or brands still wondering how to approach the holiday season, there's only one thing to know: it's a mobile-first world and it's where consumers want to search, shop and buy. At...
View ArticleJet.com Debuts a More Personalized Experience for Customers
Two years after the company's acquisition from Walmart, Jet.com is reinventing itself and homing in on its target audience: the city resident. Jet is revamping its brand in three different segments: a...
View ArticleHulu Reflects on Its First Year of Live Sports Coverage
It's been a year since Hulu began streaming sports live. In that time, we've seen the Golden State Warriors win the NBA Championship and the Washington Capitals take home the Stanley Cup. Along the...
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