Facebook’s Stand-Alone Moments App Will Experience Its Final Moments Feb. 25
Take a moment to bid farewell to Facebook's Moments stand-alone application, as the social network confirmed that it will be shuttered Feb. 25. Facebook introduced Moments in June 2015 as a way for...
View ArticleFrank’s RedHot Is Asking People to Put a Chili Pepper Emoji in Tweets During...
Frank's RedHot is the latest brand to circumvent spending over $5 million to air a Super Bowl spot. Instead, the brand will offer prizes to people who tweet about other brands' ads during the Big Game....
View ArticleTwitter Looks Back at the Patriots’ and Rams’ Seasons Prior to Their Meeting...
The National Football League season reaches its end with Super Bowl LIII Feb. 3, and Twitter shared some data about the two teams who will be facing off: The New England Patriots and Los Angeles Rams....
View ArticleCarl’s Jr. Reviews Creative Business, Splitting From Sister Brand Hardee’s
Less than a year after launching its first campaign from then-new agency partner Havas, Carl's Jr. has again placed its creative advertising business in review. A spokesperson for parent company CKE,...
View ArticleFitness Shouldn’t Be Robotic, Michelob Ultra Says in Its Super Bowl Spot
Michelob Ultra unveiled the first of its two Super Bowl spots for this year. The 30-second ad from FCB Chicago uses robots as a metaphor for those who are so focused on their fitness journey that they...
View ArticleYouTube AdBlitz Is Focused on Super Bowl LIII, But With an Eye Toward the Past
The 2019 edition of YouTube AdBlitz, the Google-owned video site's annual destination for all things related to Super Bowl ads, is embracing nostalgia as well as focusing on this year's ads. YouTube...
View ArticleApple Made a Lovely Short Film About the Bonds of Family and Home in Rapidly...
Connections to home can often feel like an anchor, one that grounds you to your roots but also occasionally feels like a weight that's a lot to carry when you'd rather wander free. In its new ad for...
View ArticleDigital Media First’s Offer to Acquire Gannett Is Just One of Many Things...
It has recently been reported that Digital Media First, a hedge fund-backed company owned by Alden Global Capital, made an unsolicited offer to acquire Gannett, the largest newspaper group in the U.S....
View ArticleFacebook Added a View Counter to Ticketing Pages for Events
Facebook rolled out a small tweak to its events feature for events where people can purchase tickets without leaving its platform. The Select Tickets on that screen now includes a counter revealing how...
View ArticleTropicana, Oscar Mayer, H&M and More Partner With Kraft to Provide Donations...
As the federal government shutdown stretches on, Kraft is partnering with several brands to provide food and clothing to furloughed federal workers. Kraft opened Kraft Now Pay Later, a pop-up grocery...
View ArticleLucky Generals Hires Former Y&R London Managing Director Katie Lee as Its...
London's Lucky Generals, a division of TBWA, has appointed its first CEO: Katie Lee, who most recently served as managing director of Y&R London before the WPP agency merged with VML to become...
View ArticleHere’s What Happens When Gen Z Founders Meet Big Brand CMOs
This week Adweek brought together some of the biggest brand CMOs--from the leaders of Target and Hilton to GE and The New York Times--to talk about the challenges and solutions facing brand marketers...
View ArticleFacebook Expanded the Targeting Options for Auto Dealers on Its Platform
Car dealerships already had the ability to retarget visitors to their websites or applications via automotive inventory ads on Facebook and, starting Friday, those ads can do a lot more. Automotive...
View ArticleFacebook Confirms Plans to Integrate Messaging Services on Facebook,...
Facebook chief executive Mark Zuckerberg has plans to connect the messaging services of Facebook, Instagram and WhatsApp, a massive technical undertaking that could also have security implications for...
View ArticleQ&A: Dirty Lemon’s Founder and CEO on the Future of The Drug Store
With a wellness-themed lineup of matcha, rose, turmeric and charcoal-flavored beverages, Instagram star and millennial cult favorite Dirty Lemon has sold more than 2 million bottles in three years and...
View ArticleYouTube Is Taking Another Step to Clean Up Its Recommendations
YouTube is tweaking its recommendations to reduce exposure to videos on what it called "borderline content and content that could misinform users in harmful ways." Over 200 million videos are...
View ArticleCourt Overturns Decision in Illinois’ Landmark Biometric Privacy Case
The Illinois State Supreme Court has reversed a decision in the case brought by a mother against Six Flags after the amusement park captured her son's thumbprint without written permission, as required...
View ArticleAmazon Returns to the Super Bowl With Teasers Starring Harrison Ford, Forest...
Despite what the National Enquirer said Hamilton creator Lin-Manuel Miranda did not direct Amazon's 2019 Super Bowl commercial--and, it appears, the ad may not focus on founder Jeff Bezos' spaceflight...
View ArticleInside the Ambitious Super Bowl Ad That Will Kick Off the NFL’s 100th-Season...
The Super Bowl, which will be played Feb. 3 in Atlanta, is the NFL's annual crown jewel and, arguably, the ad industry's too. Last February, close to 120 million people watched the game in the U.S....
View Article10 Current and Former NFL Stars Reveal Their Favorite Super Bowl Ads of All Time
What do you do when you're in a room with 50 of the greatest football players of all time while they're filming 2019's Super Bowl ad celebrating the NFL's 100th anniversary? You ask them about their...
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