General Mills’ Creative Lead Is Out Amid Contentious Review
General Mills' creative lead has left the company while it is in the middle of a creative review. Bill Roden, director of creative and marketing services, has left General Mills and is pursuing an...
View ArticleTillamook’s Ads Slammed ‘Big Food.’ Now a Lawsuit Says It Uses Industrial...
The Animal Legal Defense Fund has brought a class-action lawsuit against Oregon dairy company Tillamook, alleging that the company engaged in deceptive marketing practices by conveying its products as...
View ArticleHBO Max’s Ad-Supported Tier Will Have Everything But New Theatrical Releases
HBO Max's ad-supported tier, which is slated to debut in June, will come with just about every piece of programming contained in HBO Max's current ad-free offering. But it will be missing one big chunk...
View ArticleUlta Beauty Taps President Dave Kimbell As CEO
Releasing its fourth quarter results, Ulta Beauty announced president Dave Kimbell will succeed Mary Dillon as its next CEO in June.
View ArticleAmazon Music Launches Interactive Artist Merch Shop to Replicate In-Person...
About a year after the pandemic was declared a national emergency in America, concerts are still scarce and music lovers have lost touch with the intimate, interactive, in-person experiences they once...
View ArticleStreamers Corner the Young Adult Market With Teen Shows Like Generation
Some of the stars of HBO Max's newest series, Generation, bristle when their show--a half-hour comedy-drama about a group of high schoolers--is compared to other teen dramas.
View ArticleVisible CMO Minjae Ormes on Following Your Own Compass
Minjae Ormes took on the role as CMO of a start-up within a Fortune 15 company for one main reason--and that reason was based on her own criteria.
View ArticleIkea Just Turned Its 2021 Catalog Into a 4-Hour Podcast
For Ikea fans, options are limited these days for browsing its newest collections of home goods. The retailer suspended printing its catalog in late 2020 after 70 years, and not everyone feels safe...
View ArticleInstagram Marks Pi Day With Women in STEM Stickers
Instagram released a set of new stickers saluting women in STEM (science, technology, engineering and mathematics) just in time for Pi Day (March 14).
View ArticleTarget to Switch to Hybrid Remote and On-Site Work Model
In another sign of changing times, department store chain Target told employees yesterday that it is switching to a hybrid remote and on-site work model.
View ArticleThis Striking Newspaper Campaign Shows Just How Rarely Women Are Covered in...
If you've followed the WNBA or the Women's National Soccer League over the years, you're likely aware of the deep inequity that exists in sports coverage--and sports more generally. But it can still be...
View ArticleFacebook Aims to Help 50M People Globally Get the Covid-19 Vaccine
Facebook CEO Mark Zuckerberg revealed the social network's plans to bring 50 million people worldwide one step closer to receiving Covid-19 vaccines.
View ArticleHavas Media Taps FreeWheel to Help Scale CTV Campaigns
Havas Media Group is teaming up with Comcast's FreeWheel to help U.S. advertisers scale premium CTV campaigns. Top line The partnership spans across connected TV, programmatic guaranteed and private...
View ArticleCanal+ Made Its Own Short Film With an Ending No One Saw Coming
In the world of entertainment, short films often get overlooked in favor of star-studded movies or bingeworthy TV shows. French broadcaster Canal+, the main partner of the Clermont-Ferrand...
View ArticleTelevisaUnivision Changes Upfront Venue to Meet Demand for 2023 Event
TelevisaUnivision's 2023 upfront event just got bigger. Top line TelevisaUnivision has revealed the plans for its 2023 upfront week event. The company will hold a morning event on Tuesday, May 16, at a...
View ArticleMichelob Unveils Full Caddyshack-Inspired Super Bowl Ad With Serena Williams
Serena Williams stepped away from professional tennis in 2022 after a record-setting career. Now, she is taking on a popular pastime among retirees: golf. But, much like she changed the game of tennis...
View ArticleMessenger: How to Pin Messages in a Chat on Mobile
Messenger allows users to pin messages in conversations so they can easily reference them again in the future. Our guide will show you how to pin a message in a conversation while using the Messenger...
View ArticleBrand Advance and Good-Loop Offer Carbon Offsetting for Advertisers
Supply-side platform Brand Advance, which focuses on linking supply from diverse media properties to advertiser demand, is giving advertisers the chance to measure and reduce the carbon footprint of...
View ArticleSmall Gestures Equal Bold Declarations of Love in Doritos’ Latest, Resonant...
Within the context of romantic cinema, the grand gesture makes for an effective, engaging dramatic centerpiece. In life, however, flash mobs and rooms brimming with roses aren't always the most...
View ArticlePinterest Wants to Help Black Travelers Safely Take Flight With New Curated Hub
Pinterest has long been the go-to destination for DIY event planners as well as those desperate for lifesaving hacks. Now, the growing platform is hoping the concept takes flight for Black travelers...
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