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Bud Light Does Its Own Version of 'World's Toughest Job'… for Dads
Every giant viral ad needs a parody (or a few dozen), and so Bud Light is here with a spoof of the American Greetings "World's Toughest Job" video—celebrating dads instead of moms. The joke writing is...
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Ad of the Day: This Wonder Bread Campaign Is the Greatest Thing Since … Well,...
Wonder Bread takes its fair share of abuse, but this campaign from Canada is a lot of fun—appropriately light and fluffy, and more fulfilling than you might think. Produced by The Hive in Toronto,...
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The Women in This Tequila Commercial Only Have Time for One Kind of Bro
This new ad for Mezcal El Silencio tequila by agency Pablo Escargot starts off the same way many beer/liquor ads do—i.e., like from a clip of Ocean's Eleven, with bunch of guys in suits walking in...
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Two Guys Suffer Through Relentless Downpours of Food for a Good Cause
Attention large-hearted rubberneckers: Watching some dude making dumb faces and getting slimed, Nickolodeon-style, with all kinds of food stuffs is better when some of the proceeds go to an...
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Hooters Ups Mobile Game With Stronger Data Focus
Hooters is kicking off a mobile loyalty program today in Atlanta that it plans to take national in the coming months. The initial offer includes a complimentary appetizer for patrons that download the...
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See Heineken's 15-Second Film Based on a Fan's Tweet About an Evil Abe Lincoln
Fifteen seconds is short for an ad, never mind a film. But Heineken and Wieden + Kennedy New York premiered just such a movie at the Tribeca Film Festival on Wednesday night—based on a fan's tweet...
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Burger King Brings Back Subservient Chicken on His 10th Birthday, and...
The only thing Subservient Chicken got on his 5th birthday in 2009 was a blog post about how the agencies involved in his creation bickered over who really deserved credit. For his 10th birthday,...
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Brand Genius 2014 Call for Submissions
For a quarter of a century, Adweek’s Brand Genius Awards have recognized the sharpest marketing minds in the business—but we need your help in finding them. Do you know a fearless marketer with an...
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Ad of the Day: Sauza Tequila Lassos Another Hunk, and This Time He's a Cowboy
The sensitive hunk and the hunky cowboy are two cornerstones of American advertising. Combined, they form the ultimate housewife fantasy: a man who will rescue you from the dangers of the Wild West...
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Instagram Ads Are Getting Instant Recall
Instagram ads, just six months old and limited to a select group of 15 brands, are already showing promising results, according to exclusive data given to Adweek by the social photo-sharing site....
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Coke Plays Peacemaker in Another War: the Milan Soccer Rivalry
Here's an amusing bit of mischief. Coca-Cola brought together fans on both sides of one of Italian soccer's fiercest rivalries by making them give each other sodas."Fair Play Machines," a campaign...
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Ad of the Day: Heineken Unlocks the Secrets of a City in Latest Blockbuster
For Heineken's peripatetic "Man of the World," it's time for a staycation. In this new spot from Wieden + Kennedy Amsterdam—the seventh film in "The Legends" series—the charming, resourceful and...
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Kevin Bacon's Brother Michael Does Ads for Turkey Bacon in Union of Less...
Brad Pitt's brother did it. Now it's Kevin Bacon's brother's turn. Michael Bacon, the less famous of the Bacon brothers—though not entirely unknown, as he is one-half of The Bacon Brothers, the...
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Ad of the Day: Mars Rolls Out Twix Bites, a Candy Three Decades in the Making
If you've been to the candy aisle of a grocery store at any point in the past couple of years, you're probably aware that pretty much every name-brand candy bar—Snickers, Milky Way, Kit-Kat—now comes...
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Coca-Cola Builds Adorable Mini Kiosks to Sell Mini Cokes
"It's the little things in life that makes us happy." That's the message in this print and outdoor Coca-Cola campaign from Ogilvy Berlin, and it's true in advertising generally. Unusually little things...
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These Sharks Are the OGs of Venice Beach
SpecsWho Brian Ford (l.), co-founder, ecd, and Chris Raih, co-founder, managing directorWhat Full-service creative agencyWhere Venice, Calif. What if not all sharks live in the water? A block east of...
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Ad of the Day: A.1. Gets Saucy as It Begins Seeing Other Foods on Facebook
It's been monogamous for decades. But now, A.1. Sauce wants to get around with all kinds of foods. And that means toying with the tender emotions of steak, its first love. The condiment brand is...
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Ads for Hawaii's Kona Beer Remind Us Mainlanders That We're Doing It Wrong
Hawaii-based Kona Brewing Co. has released a new ad campaign from Duncan/Channon reminding stressed-out mainlanders to enjoy life. One of two new spots, "Sad Hour," suggests that we set aside one hour...
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What's Slaying the All-American Burger?
Could the hamburger, the long-reigning, all-American favorite, finally be toast? Beef burgers made their name as a workingman’s meal during the Great Depression—before evolving into the symbol of...
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This 8-Minute Ice Cream Ad, With a Lesbian Love Story and Lily Allen, Is the...
You might want to grab a snack and get comfortable, because Cornetto's newest ad is an eight-minute short film that is totally worth the watch. As with its other long-form ads, the ice cream brand...
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