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This Crazy Beer Ad Was Filmed Entirely Underwater. Here's How They Did It
IDEA: Shooting a commercial is hard enough. But shooting one entirely underwater? Are you crazy? Brazilian agency F/Nazca Saatchi & Saatchi decided it was doable, and would be a great way to...
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Ad of the Day: Tim & Eric Made an Ad for Totino's Pizza, and It's So, So, So...
There's literally nothing better than pizza. So, it stands to reason pizza brands shouldn't really need to advertise. But if you're a brand trying to rise to the upper crust of pie purveyors, you...
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Wil Wheaton, Giant Beer Geek, Humorously Introduces Newcastle's Scotch Ale
Newcastle has tapped Wil Wheaton as its latest anti-advertising star, enlisting the actor and Internet folk hero for a couple of amusing online videos introducing a new Scotch Ale. Wheaton does an...
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Fatburger Thrives by Opening Its Doors Overseas
While many U.S. companies avoid expansion into politically unstable locations, one American chain is flourishing in some of the world's most turbulent countries. Fatburger, a Los Angeles-based food...
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Sean 'Diddy' Combs Is Rebranding Ciroc for the Millennial Mindset
Sean "Diddy" Combs has always been a hip-hop marketing pioneer, extending his brand into fashion in the late '90s and top-shelf liquors in recent years. Since 2009, he's helped Diageo's Ciroc vodka go...
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This Apple Store in London Looks Just Like a Regular Apple Store, Except It...
Don't come looking for free Wi-Fi. This Apple Store doesn't have it. That's because it sells real apples—the nontechnological kind. London's Borough Market, one of the oldest markets in the U.K., is...
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Here Is How the Coke Vs. Pepsi Battle Plays Out on YouTube
Virool today is rolling out two free tools, dubbed ChannelWatch and VideoSpy, for digital video marketers that help them analyze how brands fare against one another. Since YouTube is a rather crowded...
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Dave & Buster's Just Posted a Tweet It's Going to Regret for a Long Time
And your massive brand Twitter fail of the day goes to … Dave & Buster's! To advertise its Taco Tuesday, the restaurant chain made a joke that pretty clearly went over the line, prompting...
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General Mills Scraps '100% Natural' Label After Multiple Lawsuits
As the American food industry continues to debate what a "natural" ingredient really is, General Mills Inc. agreed to drop the term from boxes of Nature Valley granola bars and other foods. Consumers...
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Diet Racism: The Official Drink of Brands That Just Don't Get It
The official drink of the Washington Redskins… and Dave & Buster's? College Humor created this fake ad a little while back for Diet Racism—the drink that has all the sweet ignorance of regular...
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The Best Ad of 2014 Was Brilliant and Subversive, and It Wasn't Even Real
Technically speaking, the best ad of 2014 didn’t exist. Just ask Anna Kendrick. Last January, millions of viewers watched the Academy Award nominee deliver a two-minute, profanity-laden rant that took...
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Baby Animal Choir Sings Yaz's 'Only You' in This Ridiculously Cute Christmas Ad
McVitie's Victoria, the British biscuits brand, has been using puppies, kittens, tarsiers and owls in ads over the past year. Now, Grey London expands the baby-animal menagerie dramatically for...
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Ad of the Day: Masha Sings a Sultry Remake of 'Werewolves of London' for...
So, you're a werewolf, and it's your night to howl. Your drink of choice would be … a Bloody Mary? A piña colada at Trader Vic's? A Coors Light, aka the Silver Bullet? Nah, too risky. Actually, a...
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Supermarket Surprises Shoppers by Playing 'Jingle Bells' Using the Checkout...
Like it or not, you can't escape holiday cheer everywhere you go. Maybe you've already taken care of your shopping, too. But have you ever heard Christmas music coming from the very machines...
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Ad of the Day: Life Isn't Easy for a Man Made of Skittles in Candy Brand's...
The best Skittles advertising has always been about anatomical oddities. The examples are endless: the sheepboys, the guy with the living beard, the man whose touch turns everything to Skittles, the...
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The Biggest Risks to Men’s Weight Loss Resolutions: Booze and Binge-Watching TV
Eating better and losing weight are consistently among the top New Year's resolutions for a reason—in a society awash in the temptations of food, drink and streaming video, they've become ambitious...
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This New Year's, Raise a Toast to the Strong-Willed Widow Who Reinvented...
Tragic deaths generally aren't good for business, with the notable exception of Veuve Clicquot. It was 1805, and Francois Clicquot, the owner of a failing vineyard in Reims, France, was felled by...
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Johnnie Walker Goes Walking After Midnight in New Year's Eve Ad Filmed on a...
One of the great ads of the past decade was the 2009 Johnnie Walker spot, filmed in a single take, with the brilliant Robert Carlyle telling the brand's history while strolling in the Scottish...
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Ad of the Day: Laphroaig Turns Mixed Opinions of Its Scotch Into Amusing...
Laphroaig, a singular single-malt Scotch known for its potent and polarizing flavor, has spent the better part of the year soliciting tasters' opinions. Now, it's taken several of the more colorful...
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Can This Beer From CP+B Make You Suddenly, Incredibly Creative?
Science recently confirmed what we previously had only suspected—that alcohol, in the right amount, does tend to produce the most creative thinking. Professor Jennifer Wiley and her team at the...
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